DNCY Women's 2019 Autumn New Product Launch Invitation

DNCY women's brand:

DNCY is one of the brands of the apparel fashion group Winjia Group (Hong Kong) Co., Ltd., which is operated by multiple brands. The domestic market operation is managed by Guangzhou Jiajun Chuangzhan Investment Management Co., Ltd.

"DNCY" brand is a fashion trend in Europe and America street shooting LOOK, personalized creative fun, multi-fashionable single item, high street trend courier, mix and match aesthetic interpretation, interpretation of self-style, she advocates the trend mix and match, dare to try boldly, show the personality characteristics must Will bring a new experience to consumers.

Brand description:

The elements of DNCY are "discovery, new, courage, young".

It advocates individuality and self-confidence, adheres to the trend of changing styles, and the style of perseverance. It is a feminine woman who pursues individuality and fashion. It is a kind of experimental fun to mix and match a variety of fashionable items; and the personal style and aesthetics of the wearer The fusion of the wonderful, is the unique way to create a "other" self-dressing style expression.

It draws inspiration from European and American street shooting, synchronizing with the trend of the wind vane, running through the nostalgic and modern design concepts, providing clothing products and accessories are extremely rich and diversified apparel products.

Consumer positioning:

20-35 years old independent and confident women who have unique insights into fashion, she advocates the trend of mix and match, dare to try to show personality traits, she pays attention to her inner feelings of dress, first in the forefront of fashion.

Brand traits:

European and American street shooting LOOK, personalized creative fun, multi-fashionable single items, high street trend courier, mix and match aesthetic interpretation, interpretation of self-style.

Guangzhou Jiajun Chuangzhan Investment Management Co., Ltd. is a multi-brand operation of fashion fashion group, Win Jia Group (Hong Kong) Co., Ltd., Guangzhou Jiajun Chuangzhan Investment Management Co., Ltd., which is to provide fashion apparel as a carrier to create and guide individuality. Lifestyle, an investment management service provider with a strong terminal management team. In 2014, Winjia Group (Hong Kong) Co., Ltd. established its “CHEZCOCO” sister brand “DNCY” fashion products.

DNCY women's brand team:

Brand founder Jasmine Cao, who has been influenced by art since she was a child, has a profound background in painting. After graduating from college, she went to the ESMOD Paris International Fashion Institute in France to study women's design and tailoring. After graduation, he worked with KENZO and the world's three major fashion trends publishing company PECLERPAIRS; after returning to China, he served as the artistic director of many clothing companies, and led his brands to win the “Fashion Award” and “Top Ten New Brands” and other awards; Artistic Director of Hong Kong) Group Company.