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One who stayed with the company for 38 years, a person who started sales from the counter and went on to board directors, a NEWYORKER who continued to create a miracle in the apparel industry, and a director at Japan's Tatung Co., Ltd., said: I interviewed Mr. Tongkou with curiosity and awe. A casual yet graceful dress, plaid shirt to attract my attention, let me remember, because that is NEWYORKER brand logo. Intentions to serve each customer Japan's Datong Co., Ltd. is a company known for high-grade fabrics, founded in 1964 NEWYORKER clothing brand. Entering Japan's Datong Co., Ltd. is Mr. Tongkou's first job, from the beginning of the job for a stay is 38 years. Sales from the beginning of the men's department counters to women's counters sales two years later, no matter what position Mr. Pass very attentively serve each customer. He said: "When we started selling women's clothes, we were very shy about the size of women's dresses and trying on the clothes, but they also felt happy when they saw their customers were satisfied and happy." So in later work , No matter what position Mr. Pass promotion to any position, he is very concerned about the work of front-line sales staff. In his words: "I can not live in the first line, but to support the front line, because they are direct to the guests, the spirit of NEWYORKER passed to the guests." Breaking the tradition of continuous innovation most of the 60's Japanese women Is a housewife, so very traditional, wearing a kimono-based. A small number of professional women wear only dress, because there is no choice. 38 years ago, NEWYORKER took the lead in the men's single-piece suit for the original shape, innovative out of the ladies wear, this style of clothing is called "BLZAER (navy bronze buckle up jacket)" became the unique brand at that time, in Japan Set off a "BLZAER" style. NEWYORKER once again in 1979, the innovation of the professional women's wear, with 14 knit knit knit BLZAER, to 100,000 sets of sales and created another NEWYORKER brand heat wave. Laid the brand name NEWYORKER. NEWYORKER's innovative spirit has been constantly in the continuation of 2003, the Royal Society has approved the "HOUSE CHECK" dedicated grid pattern, so that NEWYORKER's classic traditional style in the visual impact of a variety of grid patterns continue to perform. Intentions to create a unique brand management strength Tongkou Mr. Datong talked about the time with great pride. He told me: "Japan's Tatung Co., Ltd. started fabric in 1879 and owns 16 million square meters of exclusive ranch in Australia, which also makes NEWYORKER clothing from ranches to shopping malls, from wool to clothing by their own company Business. " This feature also makes NEWYORKER's competitiveness in virtually increase a lot. Mr. Tong told me: "NEWYORKER has always insisted on high-quality fabrics, excellent workmanship, tasteful design into one, and ultimately presented to customers." He always stressed to be dedicated to customers for the sake of. Therefore, in the NEWYORKER brand, there is a major feature is that for special customers to provide specialized custom modification services. Using the basic version of the customer's own size and the combination of ways to produce. Personal wishes The goal of the company During the conversation, Mr. Tongkou revealed: "I hope one day China's leader Wen Jiabao can wear NEWYORKER's costumes to visit all countries in the world." I can not help but notice some surprises and surprises. Mr. personal wishes and Datong Corporation ambitious development goals. Mr. Tetsuya talked about the fact that in 1993 Datong Corporation moved all its factories in Japan to Shanghai's Songjiang and opened its first flagship store in Shanghai's Huaihai Road in 2003. Tatung Co., Ltd. already has a good start in China. The entire company planned to open 30 NEWYORKER brand clothing chains in 2005 and to 50 in 2005. NEWYORKER has set sail in China, hoping it can go farther and farther with the style of fashion classic, getting better!
November 10, 2020