Italian jewellery has always been eye-catching, so what are the unique characteristics of Italian jewellery that is popular around the world? Tradition, balance, art, freedom, four major keywords to interpret the world classics.

Some people may think that tradition is the embarrassment of today's bold and passionate Italian jewelry development, but the Italians will never agree with this view.

Italy's long-standing historical civilization and the cultural heritage that is in line with art are the most precious "heirloom" of the Italians. Whether in the splendid Renaissance or the millennium of the current two-character, the ancient Roman architecture continues to influence the jewelry designer. The creative inspiration; gold and colorful treasures are still the most used jewellery raw materials for jewelers; the jewel inlays that have been lost for centuries are still best circulated by many jewelers.

Traditional

The Italians are famous for their loyalty to tradition and family. Although they spread their hands to meet the invasion of modern advanced production technology, the family craftsmanship is still passed down from generation to generation. Not only did it not decay because of the passage of time, but it became the most worthy of Italian jewelry. The capital that shows off to the world.

balance

Italians are always pursuing a perfect balance in their strong industry. Whether it is the balance between commercial and artistic value, the balance of free personality and craftsmanship, or the balance between classical and modern, the jewellery sector is no exception.

Italian jewellery masters are always keen on how to incorporate traditional craftsmanship into the production process of modern jewellery, rather than slowly forgetting and eliminating traditions. In many countries, these precious skills seem to have disappeared into the frantic rhythm of globalization and mass production. Balance is a kind of ability, a sense of responsibility for culture, and this is reflected in the development of Italian jewelry design and industry, making Italian jewelry both an expensive luxury and a collection of works of art.

art

Ancient Roman civilization, Europe's invincible Renaissance, ArtDeco trend, Italy is like an open-air huge museum. The artistic atmosphere of the Italians who have been witnessed for thousands of years has cultivated their profound artistic accomplishments.

The works of masters such as Michelangelo, Bernini and Bolognese are subtly absorbed into the design and creation of jewellery by authentic Italian brand jewellery; the historic architectural texture of Rome, even an ancient and ordinary street. The pebbles can't escape the eye of the designers, and the illusion becomes a classic jewellery series, which has been passed down for a long time. Jewelry designers and jewelers who inherit the essence and skills of the family are the ones who paint with gold, silver and precious stones, and are well-deserved artists.

free

Italians are not slow, free to indulge, drinking coffee and enjoying food is the favorite thing they do. But these Italians who are “free and sloppy” but know how to enjoy life have added inspirational elements to Italian jewellery.

In the eyes of the Italians, jewellery is only a beautiful carrier, and the designer's rich creative ideas give them life and turn them into living jewels. Free thoughts ignite the inspiration and imagination of jewelry designers, crossing the boundaries of time and country. Any material and any material can be used by the casual Italians, which also determines the individuality of Italian jewelry. It is inevitable to greet the screams of the world.

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